eHi Car Services Limited (“eHi” or the “Company”) (NYSE: EHIC), a leading car rentals and car services provider in China, today announced that its strategic partner BMW was awarded Moneyweek’s 2014 China Most Innovative Auto Finance Company Award for its “Add-on Mobility Program” in conjunction with eHi.
In support of the launch of BMW’s i-series vehicles (i3 all-electric vehicle and i8 plug-in hybrid sports car) in September 2014, eHi and BMW entered into a strategic partnership making eHi the exclusive service provider for BMW’s “Add-on Mobility Program” in China. eHi provides add-on mobility solutions and one-stop car rental services for i-series vehicle owners to help promote the use of alternative energy technologies and the green travel lifestyle in China.
BMW i-series vehicle owners can take advantage of eHi’s car rental services including rental discounts, free vehicle usage for three days each year, door-to-door delivery and other services. The innovative solution allows i-series owners to fully enjoy the freedom and flexibility during their long-distance travels.
The “Add-on Mobility Program” utilizes eHi’s nationwide network covering more than 90 cities and more than 700 directly-operated service locations across China.
“BMW i” is a sub-brand of BMW and a comprehensive and ground-breaking concept for sustainable mobility. It represents visionary electric vehicles and mobility services, inspiring design and a new understanding of premium that is strongly defined by sustainability. BMW i provides “360-degree” high-end services including long-distance travel solutions and other innovative services related to electric vehicles. To encourage the adoption of new electric travel lifestyles, BMW offers clients flexible retail financial services while actively promoting the rental business model for BMW i3 all-electric vehicles.
Moneyweek, an influential wealth management media platform and authoritative voice in the automotive finance field, launched the “China Auto Golden Engine Awards” in 2010 as part of its China Auto Finance Golden Engine Promotion Program. Numerous automotive industry experts, automotive financiers, automotive finance practitioners and car owners participate in the nomination and selection process and awards are given out honoring the outstanding brands, figures, products and enterprises in automotive finance, automotive services and marketing innovation. The “China Auto Golden Engine Awards” aim to promote the healthy development of China’s automotive finance industry.
About eHi Car Services Limited
eHi Car Services Limited (NYSE: EHIC) is China’s No. 1 car services provider and No. 2 car rentals provider in terms of market share by revenues in 2013, according to Frost & Sullivan. The Company’s mission is to provide comprehensive mobility solutions as an alternative to car ownership by best utilizing existing resources and sharing economy to create optimal value. eHi distinguishes itself in China’s fast-growing car rental and car services market through its complementary business model, customer-centric corporate culture, broad geographic coverage, efficient fleet management, leading brand name, and commitment to technological innovation. eHi is the exclusive strategic partner in China of Enterprise, the largest car rental company in the world, and is the designated and preferred business partner of Ctrip, a leader in the online travel agency industry in China.