Lincoln Educational Services Corporation (NASDAQ: LINC), a national leader in specialized technical training and a driving force in helping students turn their passion into professional success, has partnered with Motor Trend to produce “HOT ROD Garage,” a new web series that offers a hands-on, high-energy look at the automotive industry. “HOT ROD Garage,” an exclusive YouTube series, is hosted by Mike Finnegan and David Freiburger of “Roadkill,” the Motor Trend Channel’s automotive counterculture program.
“We’re excited and honored to be presenting ‘HOT ROD Garage’ with Motor Trend,” says Piper Jameson, Lincoln’s Chief Marketing Officer and Executive Vice President. “This series covers topics in an engaging way through a medium that is social, authentic, and speaks to an audience ranging from auto enthusiasts to those who want to learn and enter the auto industry as professional automotive technicians.”
Each episode of “HOT ROD Garage” will include segments featuring technical tips presented by Lincoln instructors and graduates, along with step-by-step how-to’s, product evaluations, and question-and-answer sessions. The vehicle buildups include cars from HOT ROD, from the “Roadkill” series, and from throughout the performance car industry. Each episode also features appearances by the HOT ROD Garage Band, featuring HOT ROD Magazine Publisher Jeff Dahlin.
Catch the show at lincolnedu.com/hotrod-garage or the “HOT ROD Garage” playlist can be found at YouTube.com/MotorTrend.
About Source Interlink Media
Source Interlink Media, LLC is the premier source of special interest media in the United States. With more than 75 publications, 100 Web sites, 800 branded products, 50+ events, and TV and radio programs, SIM is the largest provider of content to enthusiast communities interested in automotive, action sports, home theater and other niche activities. The division’s strategy is to wholly focus on targeted audiences by leveraging and expanding upon its core market-leading brands through a multiplatform media approach.
About Lincoln Educational Services Corporation
Lincoln Educational Services Corporation is a leading provider of diversified career-oriented post-secondary education. Lincoln offers recent high school graduates and working adults career-oriented programs in five principal areas of study: automotive technology, health sciences, skilled trades, business and information technology and hospitality services. Lincoln has provided the workforce with skilled technicians since its inception in 1946.
Lincoln currently operates 31 campuses and five training sites in 15 states under five brands: Lincoln Technical Institute, Lincoln College of Technology, Euphoria Institute of Beauty Arts and Sciences, Lincoln College of New England, and Florida Medical Training Institute. Lincoln also operates Lincoln Culinary Institutes in the states of Connecticut, Maryland and Florida.