PRRACEwire is a B2B services-product company. We provide market support for the automotive performance and motorsports segments. Our business offerings include:
THE DRIVING AMBITION PROGRAM – This is a standardized low-cost program focused on the development of tools for young drivers and team organizations. The program includes:
Full-color media package suitable for use in general marketing and comprehensive sponsor proposals, Correctly formatted press releases, Outreach cover letter, Demographic research and development, Syndicated priority press distribution.
PRIORITY NEWS SYNDICATION – PRRACEwire operates a cluster of syndication information networks, that allow clients to propagate branded information quickly, globally and with persistence over time.
B2B PRESS RELATIONS – PRRACEwire offers customized professional support for early stage drivers, teams, organizations, and or automotive performance clients.
B2B MARKETING – PRRACEwire developments formal outreach programs that support automotive performance-motorsports business development.
B2B PROMOTION – In the context of all of the above, PRRACEwire develops tailored promotional mechanisms and collateral for sponsors, teams, drivers, and automotive performance manufacturers
PRRACEwire WIREBLOG – PRRACEwire offers news and op-ed to 31,000 readers monthly
PRRACEwire VIDEO NEWS – PRRACEwire offers automotive video content to 31,000 readers monthly
PRRACEwire AUDIO NEWS – PRRACEwire offers automotive audio (podcast) content to 31,000 readers monthly
PRRACEwire is operated by Rick Carlton, a veteran journalist, publisher and marketer in various professional automotive-motorsports segments. Mr Carlton’s related experience includes:
Event Reporter – SCCA SoCal Regional Newspaper
Event Reporter – SCCA SportsCar Magazine
Open-wheel Feature Contributor – On-Track Magazine
News Contributor (Chat and Full-Chat) – On-Track Magazine
Open-wheel Research Contributor – Forrest Bond’s RaceFax
Publisher - AllRace Magazine
Senior Motorsports Contributor – AllRace Magazine
Senior Editor – The Auto Channel
Senior Motorsports Contributor – The Auto Channel
Op-Ed and Feature Contributor – The Auto Channel
Feature Motorsports Contributor - Grassroots Motorsports Magazine
Feature Contributor – Tekniikan Maailma
Press/PR/Media Services – MazdaStuff
Media Services -Sports Car Digest
Press/PR/Media/Sponsor Support – Markus Niemela Racing (Atlantic)
Press/PR/Media Services – Conor Daly Racing (Star Mazda)
Press PR/Media Services – Ducote/Merchant Services Racing (ALMS – LMP1)
Publisher and Editor - The Global Racing Network
Senior Motorsports Contributor – The Global Racing Network
Open-wheel Contributor – RaceTech
Feature Contributor – F1 Maailma
PR/Media/Sponsor Support – Davis/Craig Racing (CART)
PR/Media/Sponsor Support –Davis Racing (CART)
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